MANA 5395 Formulating and Implementing Strategy

Students adopt the top management's view of the firm and focus on positioning the firm to gain strategic advantage in the competitive marketplace. Industry analysis, planning and implementation of competitive strategy, evaluation of strategy alternatives, utilization of appropriate controls, and the evaluation of the administrative process are emphasized.


Should generally be completed in the final semester.


Online sections of this course will have a fee of $14.00 per credit hour.